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What You Should Know About the Hoodia 60 Minutes and BBC Reports

May 26th, 2008 · No Comments

by Reagan Miers

After researching and writing on hoodia gordonii and hoodia supplements for years, I felt it was important to write an article about the hoodia 60 Minutes and BBC reports that are supposedly endorsing specific hoodia diet pills. The BBC and 60 Minutes never endorsed a specific hoodia diet pill. Any website that claims they did is lying.

Visit almost any website that is selling or promoting hoodia supplements and you’ll likely see the words prominently displayed, “As featured on” or “Endorsed by,” followed by the CBS 60 Minutes logo and the BBC logo. What you are led to believe is that the hoodia diet pill being promoted was featured or endorsed by these two media programs. Not only was a specific hoodia supplement not featured or endorsed by 60 minutes or the BBC, but no hoodia diet pill was tested or endorsed at all!

Leslie Stahl, a 60 Minutes reporter, featured a story on hoodia on November 21, 2004. Ms. Stahl traveled to the Kalahari Desert, where the hoodia gordonii plant is grown in the wild, and actually ate a small piece of the plant. She said after eating the plant she noticed a marked appetite suppressant quality. She said she wasn’t hungry all day. Ms. Stahl concluded that natural hoodia probably worked as an appetite suppressant.

Leslie Stahl said nothing else about hoodia. She, and 60 Minutes, did not mention any specific brands of hoodia supplements, let alone endorse one. However, unless you read the show’s transcripts or watched it yourself when it aired on CBS, you wouldn’t know this. Hoodia sellers have taken the 60 Minutes show and twisted the facts around in an attempt to sell more of their hoodia supplements.

Another example of how shady marketers are trying to get you to believe a lie is they have used the same tactics with the hoodia BBC report. Tom Mangold, BBC correspondent, did a show on hoodia in 2003. He, too, went to the Kalahari Desert to see for himself if the hoodia gordonii plant would affect his appetite. Not only did Mangold eat a small piece of the plant, but his camera man also ate a small piece of the hoodia gordonii plant. Afterwards they said they, “did not even think about food” that day. They went on to say they weren’t hungry for breakfast the following morning and their appetites for lunch were almost nonexistent.

As before with the hoodia 60 minutes report, the BBC did not test a specific hoodia supplement, or endorse one. All that Stahl and Mangold did was test the plant directly to get a first hand report on whether the plant controlled their appetites. Neither journalist endorsed or tested a particular hoodia supplement.

The next time you visit a website promoting or selling a hoodia supplement that claims their product was featured or endorsed by 60 Minutes and the BBC, immediately click to another website. Any company that is willing to misrepresent a media story so that it works to their advantage so they can sell more of their products obviously isn’t honest. If they aren’t willing to be honest about something as simple as the media coverage of hoodia on 60 Minutes and the BBC, how honest do you really think they are about the quality and authenticity of the product they are selling?

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Tags: Health Supplements

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